Case Studies

Case Study 9: Aggarwaloverseas

Introduction:

Aggarwaloverseas.com is an Indian online ecommerce store offering a wide variety of products. The store presents a vast choice of books such as books on homeopathy, medicine, law, yoga, health, fiction ,travel tourism and many more subjects and topics accompanied by a range of products.

The customers can make an account and order different products and add them to their wish list. Once the wish list is ready and added to the cart the payment can be done by credit card which is validated through the payment gateway. Then there is option to check the status of the order.

Business:

Healthypeach is an online health shop which provides hassle free shopping from home. The products range from creams, capsules, food and various other health care products. The items can be searched for or seen by clicking on their link. Enter the quantity of the product in the box and click on the buy button the product is added to the cart. A checkout form is presented with an order confirmation page.

Solution

It presents the promotion of these different health care products:-

These products can be selected from the categories of Best Sellers, Special Offers, by Department or by Manufacturers.

It has supplied its customers with the health care products over the years. Online purchase of health care products on a click makes it easier for the customers to do online marketing.

The products are described in detail by listing their brand, size and price. The details also include the nutritional information and the ingredients present in the product. The information about the dosage is also provided for children as well as adults and the time when it should be consumed.

The shopping can be narrowed down by searching a product by their manufacturers which are categorized as Bio Care, Bio Force, Higher nature, Pharma Nord, Quest, Solgar, and Viridian.

Then it can also be easier to shop by department option available which has classifications like Allergy Care, Amino acids, Brain Nutrition, Eye Care, Slimmers and many more.

Results

Internet Marketing Solutions helped the client in achieving the following results:

• A top 10 ranking in most of the search engines
  
• The website offers easy shopping of health care products with the help of a mouse click and at the same time it is also cost effective.
• 200% increase in site traffic, out of which about 50% was through search engines
• The full description of the product along with the picture, cost, colors and size makes it easier for the potential customer to buy a product. Thus the website encourages the customers for online purchasing.

Keywords	Search Engine
	Google
Nutritional Supplements	2
Natural Herbal	2
Vitamin Nutrition Supplements	3
Vitamin Supplement Store	3
Alternative Health Care Product	3
Alternative Health Supplements	4
Food base supplements	4
Food supplements	4
Good Health Supplements	4
Health supplements	5
Herbal nutrition supplement	5
Minerals	6
Mineral Supplements	6
Multivitamin	6
Multivitamin supplement	7
Natural health care	7
Natural Health Herbal	7
Natural Health Product	7
Natural Herbal Products	7
Natural Womens Health	7
Nutritional Supplements	7
Vitamin Diet Supplement	8
Vitamin Supplement Online	8
Vitamin Supplements	8
Vitamin supplements	8
Discount vitamin supplements	8
Online vitamin store	8
Multivitamin supplement	8
Best vitamin supplements	8
Dietary supplements	9
Healthy vitamins supplement	9
Vitamins products	10
Supplements	10
Nutritional	10