Case Studies

Case Study 4: QSGI

Situation:

QSGI, a technology services company, provide their clients with Data Security & Compliance services, Data Center Hardware and Data Center Maintenance services. The clients that avail QSGI services includes users of business computing hardware i.e. desktops, laptops etc and users of enterprise-class hardware i.e. mainframes, midrange processors, controllers etc.

In order to increase the awareness about their services QGSI wanted their website to be search engine optimized. For this purpose they teamed up with Rank Achievers.

Challenges:

QSGI required their website to be optimized for certain keywords/phrases that would help them to gain a high ranking in all search engines which in turn would lead to increased traffic to their site. Some of the keywords are:

• Data destruction solutions
• Wipe hard drive
• It asset management

Solution

A detailed review of the QSGI website was conducted which enabled Internet Marketing Solutions in identifying the trouble spots and taking corrective action.

Our SEO experts made changes to the page names and directory structure of the website which led to the website being indexed with search engines in a better manner. This resulted in a higher ranking for the qsgi.com website in various search engines.

An aggressive linking campaign was carried out by our SEO experts to include QSGI links as text advertisements within search engines such as Google. This increased the site popularity and visibility of the website in the search engine.

The optimized qsgi.com website was submitted to all leading search engines.

Through the solution provided, Internet Marketing Solutions was able to fulfill QSGI's requirement.

Results

Internet Marketing Solutions helped the client in achieving the following results:

• A top 10 ranking in most of the search engines
  
• 200% increase in site traffic, out of which about 50% was through search engines

Keywords	Search Engine
	Google
data destruction solution	1
maintenance midrange	1
midrange maintenance	1
complete data destruction	2
data destruction companies	2
data destruction procedure	2
data destruction solutions	2
hardware maintenance companies	3
hardware maintenance company	3
hardware refurbished	3
asset recovery remarketing	4
computer hardware used	6
data erasure security	6
peripheral maintenance	6
refurbished storage	6
computer hardware refurbished	7
data destruction business	7
computer hardware peripheral	9
data security erase	10
erase data security	10
data destruction software	12